Johannesburg - Looking for a great TV agency? A design shop or public relations consultancy? Our list of category champions shows this year's hot agencies - the winners of creative awards, ranked in their specialisations.
This is the position as at June 30, after the Cannes Advertising Festival, the world's biggest and most prestigious. Agencies are ranked according to the AdReview points scale which, for example, rates a Loerie Grand Prix as equal to a Cannes Gold Lion, at 600 points.
Top agencies by category are, in order:
- TV and cinema: JWT Cape, Lowe Bull Johannesburg, FoxP2.
- Design: TBWA Hunt Lascaris, Jupiter Drawing Room Cape Town, Net#work BBDO Cape, KingJames Cape, Net#work Jhb, Ogilvy Cape.
- Radio: Net#work BBDO Jhb, Grey South Africa, Draftfcb Jhb, Net#work BBDO Cape, Ogilvy Jhb.
- Press: Ogilvy Jhb, Ogilvy Cape, Net#work BBDO Jhb, Euro RSCG.
- Direct marketing: TBWA Hunt Lascaris, Jupiter Drawing Room Jhb, Joe Public, Grey South Africa.
- Media: Hunt Lascaris, JWT Cape Town, KingJames Cape, Net#work BBDO Cape.
- Outdoor: TBWA Hunt Lascaris, Ogilvy Jhb, Ogilvy Cape, Draftfcb Johannesburg, Net#work BBDO Jhb.
- Integrated: Lowe Bull, Hunt Lascaris, Net#work Jhb, Net#work Cape.
If you would like any of the full lists, or a copy of our points scale, e-mail Tony Koenderman at tonyk@finweek.co.za. See also Three agencies vie for top spot.
- Fin24.com