Liziwe Ndalana demonstrates how to take a selfie. (Duncan Alfreds, Fin24)
Cape Town - South Africans have turned up in their thousands to be part of the selfie record attempt.
Samsung ran a Guinness World Record attempt for the most of number of selfies taken in a 24 hour period in Cape Town and Johannesburg.
According to the Galaxy smartphone manufacturer, 12 803 South Africans turned up to have their pictures taken with the Samsung Galaxy A3 and A5.
"We are thrilled to have successfully managed to get so many people to be a part of this record-breaking attempt," said Justin Hume, director of Product Marketing, Integrated Mobility at Samsung Electronics SA.
Fin24 has learnt that Guinness will take at least three weeks to confirm the record, which is only valid if every self-portrait is unique.
Samsung also used the opportunity to market its A-range of smartphones which are priced significantly lower than the premium S and Note devices.
"Not only was it an exciting day with so many people participating, but it also gave us a great platform through which we were able to engage with our consumers in a unique way that showcased some of the innovative features of the Galaxy A-Series range," said Hume.
Currently, no group selfie record is set and the individual record is held by American football star Patrick Peterson with a mammoth 1 449 selfies taken in just one hour in Arizona on January 27.
- Follow Duncan on Twitter