Johannesburg - The Democratic Alliance will launch a
national campaign this weekend aimed at reaching millions of South Africans,
the party said on Thursday.
"We want to show South Africa just how seriously we
take the jobs crisis. The DA has the plan and the political will to create
millions of jobs," said spokesperson Mmusi Maimane.
He said DA leader Helen Zille would launch the drive at
Freedom Park in Pretoria on Saturday.
"This will be the biggest campaign the DA has ever
embarked upon outside of elections," he said.
He said Zille would present the DA's plan for growth and
jobs, a document which underpinned this campaign.
"This plan is the culmination of many hours, days,
weeks and months of intense debate in the party about how best to grow the
economy and create jobs."
The campaign would be based around five key themes, namely
education for jobs, helping people start their own businesses, giving young
job-seekers a youth wage subsidy, building infrastructure for growth and
lowering taxes for greater investment.
Maimane said the party had consulted economists and economic
institutions in South Africa and from around the world on the plan.
"Our objective is to speak to as many South Africans as possible, to tell them about our plan to create more jobs and grow the economy. And we want people to hear, loud and clear, that the only way to change their circumstances is to use the power of their vote," he said.