New aggregating platform for African tourism launched

GallivantAfrica.com, is a newly-launched tour aggregating platform in the African tourism industry.

Headquartered in Johannesburg, with a branch office in Lagos, Nigeria, Gallivant Africa allows travellers and agents to search, compare and book African touring experiences.

"GallivantAfrica.com's mission is to ensure booking African tours is made easy and at the best prices for everyone who wants to visit the continent. It provides travellers who want to tour Africa with everything they need to plan and book their next great escape in one place," says Varon Sharma, GallivantAfrica.com's chief commercial officer.

For every booking on the platform, there is a percentage that goes back to the community. A tourist can select either to plant a tree, save an endangered animal species, create a job or all three options pooled together.

"We have come onto the market aware of the current online established players both in and outside our continent, and we are bullish about what we do and our product offerings," says Akinola Akinlorin, managing director of GallivantAfrica.com. "Through our meticulously hand-picked tour selection, we are best equipped to showcase Africa’s unique tourist attractions and its rich cultural heritage to the world. Africa is much more than our passion, it's our home."

Selected tour operators specialising in African destinations are able to list their tours on a technology-based marketing platform for the multi-day tour industry. While tour guides can sign up for packages from any city, township or rural area in Africa, the platform also offers a reward programme for guides to earn travel credit and cash.

Businesses can also partner and generate new revenue streams while building their database.