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Cape Town tops in conference rankings

May 15 2014 18:47
Cape Town and the Western Cape is still the number one destination for conferences in Africa, according to the International Congress and Convention Association (Icca) 2013 stats.
South Africa maintained its number one spot in the African meetings category, followed by Kenya and Morocco with triple the amount of meetings held.

In the African city rankings, Cape Town was the ultimate winner with Durban second and Nairobi third.

Stellenbosch placed tenth.
In relation to its partners in the BestCities Global Alliance (Berlin, Chicago, Copenhagen, Dubai, Edinburgh, Houston, Melbourne, Singapore, Vancouver) Cape Town fared very well at 52nd, behind Melbourne at 44th and Vancouver at 38th.

Cape Town and the Western Cape’s results are attributed to our award-winning international airport, infrastructure, award-winning international convention centre and its destination appeal.

Cape Town International Convention Centre (CTICC) general manager for commercial and business Development, Megan Arendse said that the recent Icca rankings bear further testament to Cape Town’s appeal as one of the world’s leading convention destinations and the leading destination in Africa.

“The centre’s imminent expansion is set to further enhance Cape Town’s value proposition as it will attract a greater number of international association conferences to the city, thereby further enhancing economic growth and job creation”, she said.

The Cape Town and Western Cape Convention Bureau, a division of Wesgro - the official tourism, trade and investment promotion agency for the province, has been working closely with its BestCities Global Alliance partners to source leads and bid intelligence.

They have also strengthened relationships with local Professional Conference Organisers by providing stronger marketing support for building attendance and on-site event services.

cape town  |  travel and leisure  |  tourism  |  conference


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