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Scott Hansen: Run your business like a GPS runs your boat

Scott Hansen is a regular contributor on Biznews and he offers entrepreneurial advice having worked alongside Fortune 500 companies. In this article he talks about his ah-ha moment. That idea you have always been waiting for, you just never know when it’s going to happen. His happened while fishing in the Gulf of Mexico. He equates a GPS to the way you should run your business. – Stuart Lowman

By Scott Hansen*

Where’s the strangest place you’ve gotten an ah-ha moment? Was it in the shower, while driving? Maybe it was when you were meditating, or working out in the gym.

The best part about ah-ha moments is that they seem to come when you least expect it. I was recently visiting family in Florida over the holidays. The beauty about visiting family in Florida over the holidays is that when the majority of the country is in a tundra, Florida is normally very balmy and sunny.

This particular trip, Southwest Florida was particularly nice. Every day was 80 degrees and sunny.

My wife and I were fortunate enough to have some family friends ask if we’d like to go fishing about 25 miles off the Gulf of Mexico…Of course, we said absolutely.

Before you start wondering, what the heck am I reading…Stay with me. This post is not about fishing, and it’s not about sunny Florida.

It’s about my Ah-Ha moment, and how it applies to me, you, and everyone else who’s in business.

As we were making our way out 25 miles to the Gulf, going about 35 mph, I asked “Doug”, what that thing was in the middle of the dash board, next to the steering wheel. He mentioned it was the Sonar/GPS system.

Then he proceeded to show me that all he has to do is plug in coordinates on where he wants the boat to end up, and the boat goes straight. “Doug” simply had to follow this yellow line from where we started to where we needed to go.

It was like playing a video game.  It was the coolest thing…

I thought to myself, “A 7 year old kid could follow this line and get us to our destination!!”

My ah-ha moment

I realized at THAT moment that this GPS system on this boat was EXACTLY like running a business. Most people never use their GPS.

They never plug in the coordinates on where they want to take their business and their life. Why do you think that is? Are they lazy? Maybe they don’t know how to use their GPS.

Perhaps they have a GPS, but only use it for a few months per year… The reality is, our minds are like heat seeking missiles.

If you tell your mind WHAT you want to go after, it WILL find a way to hit the target.

But, if you cloud your mind with pessimism, lack, limitation, complaining, watching TV all the time, and WISHING that you had more time, money, opportunity, etc….then that’s EXACTLY what you’re mind will focus on: more lack and limitation.

Recently, I invested in a goal setting workbook from Darren Hardy (Success Magazine)

Was it expensive?  Yes. Has it been worth it?  Absolutely. Why did I invest in this?

I knew if I wanted to take my business and life to the next level, I needed a GPS.

It wasn’t good enough any more to simply write down a few goals on a piece of paper, then stick them in a drawer and look at them twice per year.

I knew I needed a system, and a map in place so I can resort to it on weekly basis…and it’s made a HUGE difference in my business.

My challenge to you

How will you make this year better than last year? Will you let life control you, or will you start creating your reality and step into your greatness?

Because you’re reading this, I’m assuming that you’re ready to crush it this year. If so, make sure to develop your system, get a GPS, hire a coach, attend that seminar.

Don’t wait to do it tomorrow.

Do it today.

*Scott Hansen consults entrepreneurs on how to monetize their passion while creating massive growth in their business.www.massivebusinessgrowth.com.

* For more in-depth business news, visit biznews.com or simply sign up for the daily newsletter.

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