Johannesburg - Soccer legend Gary Bailey and the Seeff property group helped stuff the pockets of homeowners who let their properties to soccer fans during the 2010 FIFA World Cup to the tune of R13m.
In 2009 Bailey and Seeff joined forces in a campaign to help South Africans offer their houses for hire during the tournament. On Monday it was announced that a total of 2 810 nights had been let in this manner.
The highest tariff notched up during the tournament was for a luxury three-bedroom unit in the V&A Marina in Cape Town, which was let to three visitors at R15 000 a day, said Seeff national marketing manager Ted Frazer. The three visitors stayed for 20 nights, bringing the total rental income to R300 000.
Seeff Randburg said that, compared with the stock available for rental, take-up had been somewhat disappointing. Only about 10% of the Randburg stock had been let, due largely to the fact that many visitors wanted cheap accommodation.
Seeff Properties managing director for the Cape CBD on the Atlantic Coast Ian Slot said that although foreign visitors did not buy any property during the soccer tournament, there had been great interest.
This included prospective buyers from Nigeria, Ghana and Angola, and the company was confident that this would lead to future deals.
- Sake24.com
For business news in Afrikaans, got to www.sake24.com.