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3 Tech trends driving businesses

Jul 23 2012 14:59

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Cape Town - “There can be no doubt that businesses have to employ technology if they hope to compete,” says Rob Lith, Director of Connection Telecom. “When it comes to investing in cloud computing and virtualisation, the return on investment may very well be the ability to remain in business.”

Lith says there three trends driving businesses are:

1. VoIP and mobile telephony

According to a 2008 BMI-TechKnowledge study there is a decrease in the number of landlines being installed, with big implications for telephony. The trend is not alarming - in developed countries, landlines have decreased by almost 10% since 2001. On the other hand, there has been a 13.7% increase in ADSL subscribers to 795 000. In other words, while fixed line penetration is waning, ADSL is growing in absolute numbers and as a percentage of fixed line installations.

By and large, the gap will be filled by mobile and wireless solutions, but also by networked voice (VoIP) offerings from a plethora of alternative telcos with VoIP making increasing inroads in South Africa.

2. The rise of on-demand call centres

Virtualisation has meant that call centres are able to grow or shrink their agent pool according to demand, without resource concerns such as bandwidth and scale of application support. For call centres to be able to compete, changes must happen at the speed of business without being charged for excess capacity.

Business will have to access this elasticity (provided by virtualization) to compete, partnering with companies that deliver bandwidth and application resources as a managed service.

3. Cloud computing

This ties into the consolidation of data centre resources - allowing not only call centres but other enterprises to take advantage of the ease of management and improved utilisation of standard, rationalised infrastructure. This has several spinoff advantages; including the ability to deploy a small IT team to manage the much smaller, standardised data centre footprint, as well as a smaller carbon footprint.

Virtualisation can further be deployed on the client’s premises by simply slotting into the client’s virtual environment, with the benefit of greater control over infrastructure for the client.

Technology equips companies with the ability to lower operational overheads, optimise capacity and control their existing resources more effectively.

The question isn’t whether you should be investing in the technology, but when to invest, Lith says.


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businesses  |  technology
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