Fin24

No outright ban on alcohol ads - report

2011-08-31 07:03

Johannesburg - A government task team investigating restrictions on alcohol advertising would probably not recommend an outright ban, according to a report in the Business Day on Wednesday.

The government's final decision on alcohol advertising is keenly awaited by the alcohol industry and by the media, which depend heavily on its advertising expenditure.

For the SABC alone, annual advertising spending from alcohol companies amounts to between R250m and R400m.

A proposal emerged in parliament on Tuesday for "significant" restrictions on alcohol advertising and, possibly, a ban in particular segments of the media.

Opponents of alcohol advertising claim alcohol causes accidents, lowers productivity and causes health and social problems. However, Zane Dangor, special adviser to Social Development Minister Bathabile Dlamini, said a task team set up to probe the issue has adopted the approach that it is a public health issue rather than one of cost to the economy.

Dangor told a parliamentary media briefing by the social protection and community development cluster of ministers that the task team is looking at models used in other countries.

They are particularly interested in France, where restrictions were placed on TV, internet and radio advertising of alcohol.

Dangor said the task team would submit its report to an inter-ministerial committee soon.

 

Comments
  • Cuba12 - 2011-08-31 07:40

    Here we go again trying to act like a first world country and ignoring our bigger third world problems. It's like banning the electric light bulb before it was invented......this ain't going to stop the drinking let alone the drinking and driving.....Nor the murder and rape for that matter. How about we rather ban the advertising of all the criminals who got off with light sentances or the corrupt official who only got a slap on the wrist ?

  • Nandman - 2011-08-31 07:44

    It's a misguided attempt to curb alcohol abuse. France's model is irrelevant because their culture of alcohol use is a very different one to ours. Alcoholism in empoveraged areas will remain unaffected by the proposed legislation and a ban on advertising will do nothing to change our lawlessness in general and on our roads. I think instilling a respect for law and order will be way more effective.

  • Carl - 2011-08-31 08:03

    Does this mean that the narrowminded gov has thought about the implications of Castle sponsering Soccer, Rugby etc. The more you hide something from anybody, the more they want it. Fight corruptionand violence etc and leave the petty things alone. There are more pressing things to worry about. But again some minister does not know what is important and pick on something that they do not know anything about.

  • Face - 2011-08-31 08:10

    Give that man a Bell!

  • nosiphom - 2011-08-31 08:29

    I could have recommended the same thing without having to waste monety on investigations. You cannot solve social ills through tougher legislation, and Bethabile is not clever enough to see that. Social ills must be solved through interventions at communities not through tightening legislation - yoyu just suppress rather than solve the root cause of the problem. They should have focused on why people abuse alcohol rather than jump and balme advertising.

  • gerry.pelser - 2011-08-31 08:30

    sorry Miss, Will I get a dummy and a nappy along with my nanny-state?

  • Baaspiet - 2011-08-31 09:00

    Apart from job losses in the advertising world a further concern for me is that this will undoubtedly also have an affect on liqour sales which will affect farm workers as well. Furthermore, how will the government replace the loss on Excise and VAT with lesser sales of liqour? It will unfortunately lead to a raise in personal tax - a heavy burden on the SA Taxpayer already.

  • Spindoc - 2011-08-31 09:10

    ..why not...it's common knowledge that Alcohol abuse is a major cause of family violence.In addition our roads are littered with the lives of the innocent who have died as a result of alcohol induced drivers.Ban advertising of Alcohol and make sure manufacturers place huge advertisements on bottles telling people of the dangers ...just like you have with cigarettes...fair is fair!!!

      nosiphom - 2011-08-31 11:30

      Spindoc - you are saying ban the advertising of alcohol because some people do stupid things when they have DRUNK alcohol ? Did they ever tell you that they drunk alcohol because they had SEEN an alcohol advert ? Have you ever seen anyone drinking and driving in an alcohol advert ? Have you ever seen anyone mistreating anyone - beating his wife or his children in an alcohol advert ? Let us soleve the real problem and forget about side issues. There are huge bill boards everywhere about safe sex, etc, and guess what people are just going on without listening. So why is it that when it suits us we blame adverts (easy target) and forget when it does not ???

      nosiphom - 2011-08-31 11:54

      Spindoc - you are saying ban the advertising of alcohol because some people do stupid things when they have DRUNK alcohol ? Did they ever tell you that they drunk alcohol because they had SEEN an alcohol advert ? Have you ever seen anyone drinking and driving in an alcohol advert ? Have you ever seen anyone mistreating anyone - beating his wife or his children in an alcohol advert ? Let us soleve the real problem and forget about side issues. There are huge bill boards everywhere about safe sex, etc, and guess what people are just going on without listening. So why is it that when it suits us we blame adverts (easy target) and forget when it does not ???

      nosiphom - 2011-08-31 11:55

      Spindoc - you are saying ban the advertising of alcohol because some people do stupid things when they have DRUNK alcohol ? Did they ever tell you that they drunk alcohol because they had SEEN an alcohol advert ? Have you ever seen anyone drinking and driving in an alcohol advert ? Have you ever seen anyone mistreating anyone - beating his wife or his children in an alcohol advert ? Let us soleve the real problem and forget about side issues. There are huge bill boards everywhere about safe sex, etc, and guess what people are just going on without listening. So why is it that when it suits us we blame adverts (easy target) and forget when it does not ???

      nosiphom - 2011-08-31 13:26

      Spindoc - you are saying ban the advertising of alcohol because some people do stupid things when they have DRUNK alcohol ? Did they ever tell you that they drunk alcohol because they had SEEN an alcohol advert ? Have you ever seen anyone drinking and driving in an alcohol advert ? Have you ever seen anyone mistreating anyone - beating his wife or his children in an alcohol advert ? Let us soleve the real problem and forget about side issues. There are huge bill boards everywhere about safe sex, etc, and guess what people are just going on without listening. So why is it that when it suits us we blame adverts (easy target) and forget when it does not ???

      nosiphom - 2011-09-01 08:33

      Spindoc - you are saying ban the advertising of alcohol because some people do stupid things when they have DRUNK alcohol ? Did they ever tell you that they drunk alcohol because they had SEEN an alcohol advert ? Have you ever seen anyone drinking and driving in an alcohol advert ? Have you ever seen anyone mistreating anyone - beating his wife or his children in an alcohol advert ? Let us soleve the real problem and forget about side issues. There are huge bill boards everywhere about safe sex, etc, and guess what people are just going on without listening. So why is it that when it suits us we blame adverts (easy target) and forget when it does not ???

  • nosiphom - 2011-08-31 09:17

    I could have recommended the same thing without having to waste monety on investigations. You cannot solve social ills through tougher legislation, and Bethabile is not clever enough to see that. Social ills must be solved through interventions at communities not through tightening legislation - yoyu just suppress rather than solve the root cause of the problem. They should have focused on why people abuse alcohol rather than jump and balme advertising.

  • Collitjies - 2011-08-31 09:45

    Did the banning of cigarette advertising not have an affect on job losses and revenue via excise taxes. Total banning of smoking in public places would have vastly reduced sales and government income. Me thinks that those in charge are just trying to kill the golden goose.

  • Xena - 2011-08-31 10:56

    So it's all about MONEY as usual - the govt makes too much from alcohol - never mind what it is doing to the citizens of this country!!!!

  • lavinia didier - 2011-08-31 11:30

    My team of early childhood educators have recently did our research on how alcohol ads are an issue to the society. Instead of putting a ban on the ads. We should advocate people on the dangers of alcohol in the long term. Campaigns and ads on the dangers of alcohol could enlighten the society. Putting a full stop would only allow those who consume alcohol to drink more because psychologically, they may take it as the society is against them. The same theory if you stop your child from mixing with bad company with no explanation, they might rebel to understand why. And I believe you don't have to spent money on investigation, as some might had mentioned. Research and intervention would serve a better outcome

  • Observer - 2011-08-31 12:53

    Tobacco ads are banned, alcohol ads abound. How many homes have been destroyed by alcohol, and how many by tobacco? Perhaps the law makers smoke something much stronger.

  • EyeWatchYou - 2011-08-31 13:21

    Whatalotakak! What's going to happen to Vuyo!? He's gonna have to start making Boerewors again, and if it tastes like the crap I bought at the local SPAR labelled Vuyo's Wors, this bloke is going to lose his yacht, his private jet and his relationship with NASA! Please man, don't ban alcohol ads!!!

  • Jarryd - 2011-08-31 20:11

    Restricting/Banning alcohol advertising might only represent lower costs for the alcohol industry just as limiting tobacco advertising has benefited the tobacco industry. (i.e. greatly reduced advertising expenses in traditional media for the entire industry)

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