• Inside Labour

    Government's farming policies have had a damaging effect, says Terry Bell.

  • Hunter feeling the heat

    The killer of Cecil the lion is now the one getting hunted - by outraged Americans.

  • Making media behave

    Is patriotic reporting another name for whitewashing corruption, asks Leopold Scholtz.

Loading...
See More

French firm in bid to trademark Rooibos

Feb 22 2013 07:59
Sapa

Johannesburg - A French firm's attempt to trademark Rooibos could have a "significant negative impact" on South Africa's exports of Rooibos products to France, the department of trade and industry (DTI) said on Thursday.

"The DTI stands ready to defend South Africa's trade and intellectual property interests vigorously," minister Rob Davies said in a statement.

"However, the issues in this particular matter will require an urgent assessment of the legal options to strengthen protection of the Rooibos name in South Africa."

Davies added that this was not the first time that a foreign company tried to "capture the intellectual property associated with Rooibos".

"The DTI will support the local industry to protect our mutual trade and economic interests."

He said his department was working with the department of agriculture, forestry and fisheries and had raised its objection with the French Embassy in South Africa and the European Commission Delegation in Pretoria.

"These engagements will be further intensified to seek an acceptable resolution to the matter," he added.

The department said Rooibos tea is made from the leaves of a unique shrub, indigenous only to South Africa. A number of Rooibos products in South Africa are already protected by South Africa's domestic trademark legislation.  

Follow Fin24 on Twitter, Facebook, Google+ and Pinterest.

dti  |  rooibos  |  exports

 
 
 

Read Fin24’s Comments Policy

24.com publishes all comments posted on articles provided that they adhere to our Comments Policy. Should you wish to report a comment for editorial review, please do so by clicking the 'Report Comment' button to the right of each comment.

Comment on this story
21 comments
Add your comment
Comment 0 characters remaining
 

Company Snapshot

We're Talking About...

Money Clinic

Money Clinic
Do you have a question about your finances? We'll get an expert opinion.
Click here...

Voting Booth

Introducing tablets in schools is:

Previous results · Suggest a vote

Loading...