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TopTV aims to offer adult content
Dec 05 2011 18:23
I-Net Bridge
Johannesburg - On-Digital Media, holding company of pay-TV offering TopTV,
has submitted an application to the Independent Communications Authority of SA
(Icasa) for the authorisation of three additional video channels, with the
intent to broadcast adult content on these additional channels.
"They will carry a strictly enforced R18 age restriction, and will only be
accessible as a secure, encrypted and separate subscription package on the
pay-TV platform," the group stressed.
According to Marius Liebenberg, senior vice-president: sales and marketing of
TopTV, the additional channels would carry the highest degree of security and
potential subscribers would need to provide proof that they were over the age
of 18, while the viewing of the channels would require the input of a unique,
four-digit PIN code to access the content.
"Television viewers have the right to choose what content they view in the
privacy of their own homes. By offering these channels on a secure and
encrypted pay-TV platform, it will not be possible for the three additional
channels to be viewed inadvertently by TopTV subscribers," Liebenberg
said.
"Recent research has shown that there is a definite market for adult
content and channels among South African television viewers. As a pay-TV
operator, we are constantly reassessing the market.
"We have established that
there is a niche market for such a service and are ensuring that we offer it to
potential subscribers in a responsible and secure environment," he said.
TopTV said it had taken note of recent articles in the media making reference
to a new service identified as PSat.TV, which intended to launch an adult
service from January 2012.
"TopTV would like it placed on record that it is not currently nor has it
been in the past, in any discussions with PSat.TV regarding an adult content
channel to be carried via the TopTV platform, nor is it in any way associated
with PSat.TV.
"PSat.TV is misusing and misrepresenting the TopTV brand in the market
place. We have already made urgent submissions to the relevant industry bodies
and regulators and will be launching legal proceedings against PSat.TV,"
said Liebenberg.
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